As marketing analytics rapidly evolves into an AI-driven field, one major challenge threatens to derail progress: bad data. While AI excels at turning vast amounts of information into actionable ...

The AI wave has come on faster than most (including me) expected. Over the last decade, companies have slowly but surely started deploying AI. Return on Investment (ROI) was beginning to turn positive ...

If you work with data, or data people, you’ve probably heard the saying “garbage in, garbage out.” It’s shorthand for what happens when you train models on poor-quality data. The point is this: If you ...

Poor-quality product data routinely has severe implications for retailers. If left unresolved, bad data hinders the effectiveness of business operations, product search and discovery, customer ...