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Forbes contributors publish independent expert analyses and insights. Melissa Houston covers financial issues that affect women in business. Creating a revenue-generating business model is essential ...

A value proposition articulates why customers should choose a company’s product or service over competitors’. The absence of a clear value proposition is a critical pitfall that can lead to a business ...

Designing and implementing a new business model can be challenging. Factors that can get in the way of a successful future range from resistance to change to unforeseen market dynamics. However, ...

The on-demand business model is a dynamic commerce tactic whereby products or services are offered on an as-needed basis. The on-demand model, also known as “accessibility on demand,” is primarily ...