In many cases, sales is a zero-sum game. For one salesperson and their company to win a client’s business, other salespeople and their companies necessarily lose that same business. In some cases, ...

A direct competitor can often be the most natural buyer for your business: competitors see your company as a way to pick up market share, which will give them more pricing authority in the market.

Competitor bidding means actively bidding on your competitors' brand name keywords. Here's what you need to know to do it right. As you may know, competitor bidding is the practice of actively bidding ...

It's every company's nightmare: a competitor enters your market with a similar product priced at a fraction of what you currently charge. You need a strategy for beating the low-ballers. So what's the ...

Feeling stressed about how you rank versus your competition? What if you just need to shift your mentality to instead use your competition to grow your wins? The shift is simple: Consider your ...

Sean Ross is a strategic adviser at 1031x.com, Investopedia contributor, and the founder and manager of Free Lances Ltd. Thomas J Catalano is a CFP and Registered Investment Adviser with the state of ...

As challenges and obstacles to reaching the top of the SERPs and staying there have continued to grow, competitor analysis has become more important than ever. Although Google webmaster guidelines ...