Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Used creatively, this technology can expand the ways you reach customers. Many, or all, of the products featured on this page are from our advertising partners who compensate us when you take certain ...

First invented for use in industrial applications in Japan in the early 1990s, QR codes were being widely used by consumers when smartphones with QR readers became more prevalent in the 2000s. After ...

Are QR codes all hype, or are they a valuable mobile marketing tool? I recently read the contributed post by Joe Gillespie about why quick response (QR) codes are a waste of time. In some instances he ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...