Learn how to write ecommerce product descriptions that convert and sell using these using 13 tips (includes examples and templates). Product descriptions do two things on your ecommerce store — they ...

Descriptive writing is a powerful tool that adds life and depth to your writing. Effective descriptions breathe life into your ideas and put the reader in the scene where those ideas live. If I want ...

One of the most common mistakes that is made when it comes to writing product descriptions is that copywriters simply describe the products instead of selling the items with the description to their ...

When you’re hiring–especially for a new company where all the positions are new–writing job descriptions can be almost as much fun as a root canal. You sit down to write it, and your mind goes ...

You have to write a job description, now what? Luckily, writing a job description doesn’t have to be complicated. We have outlined the step by step way for you to do it. If you want to attract the ...

This article is one in a series on “Creative Resilience: Leading in an Age of Discontinuity,” the theme of the 15th annual Global Peter Drucker Forum. See the conference program here. Jobs today are ...

The meta description is a snippet of up to about 160 characters, which summarizes a page’s content. Meta descriptions don’t appear on the page itself, but only in the page’s source code. Search ...