NEW YORK — The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth. You know ...

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"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." So many of us fondly remember our first American Girl doll, from the turn-of-the-century change-maker ...

Mattel’s American Girl doll brand is continuing to celebrate its 40th anniversary with an early look at its 2027 "Girl of the Year" in a new book.

Bratz just got a lot more fetch. On Wednesday, the toy company revealed its collaboration with Paramount, announcing the debut of four new limited-edition “Mean Girls” dolls in honor of the film’s ...

American Girl dolls were the center of my elementary school life. I remember owning two, both the ‘make your own’ dolls. I named them both after Francis Hogden Burnett’s characters: Emily, after the ...

Millennials’ favorite historical dolls just got a Saturday Night Live moment. A faux American Girls movie trailer debuted on SNL on April 15, and it embraced the tragic parts of the dolls’ stories.

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

Prepare to feel like an ancient artifact. American Girl unveiled its newest “historical” dolls Wednesday: fraternal twins Isabel and Nicki Hoffman, straight out of the 1990s. They join the other ...

"Hearst Magazines and AOL may earn commission or revenue on some items through these links." To celebrate 40 years of American Girl, the legacy brand has been branching out with fun collaborations ...