To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Finally, a late contender for the most controversial rebrand of 2025 was the renaming of the Kennedy Center as the Trump and ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

As Jolie O’Dell at Mashable points out, good design tricks and typefaces for branding often grow hackneyed within just a few months. O’Dell has identified 11 current trends in web company logo design, ...

The best fashion logos tend to stand the test of time, and that's certainly true of the Louis Vuitton logo. The design turns ...

The best logos quickly convey your brand’s unique look, feel, and mission. But sometimes, a company has its brand so flawlessly nailed down, only the specific target audience even understands it. Take ...

The design studio behind the U.S. bicentennial emblem was asked to brand America’s 250th anniversary. Per one of its designers, an impossible job called for “an impossible construction.” By Callie ...

MINNEAPOLIS--(BUSINESS WIRE)--This week, Deluxe (NYSE:DLX), a Trusted Payments and Data company™, announced that it has sold the remainder of its web hosting and logo design businesses to HostPapa, a ...

Your logo is a visual representation of everything your company stands for. Think of McDonald’s golden arches or the Nike swoosh-these two impressive logos embody these companies well. But many ...

A catchy logo helps to identify your business or products to your customers or consumers and to differentiate your products or services from those of your competitors. A logo can be a symbol, artistic ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a visual ...