So where do logos come from? It’s both an interesting and useful question to ask. Let’s dive right into it, (or skip to the bottom of the post where you can see our summary with a few big examples in ...

Opinions expressed by Entrepreneur contributors are their own. Close your eyes and imagine Apple’s logo. Now think of Nike’s. How about Target’s? We’re willing to bet that you conjured up images for ...

Glow New Media has unveiled an infographic looking at the evolutions of the logos of big brand - such as Ford, Pepsi, Apple and the BBC - over the decades. The infographic looks to show how the ...

Every year companies spend millions of dollars designing and in many cases re-designing their logos. Color plays a huge part in logo design–but what do those colors mean, and what do they say about ...

Opinions expressed by Entrepreneur contributors are their own. There’s a lot more going on in your brain than meets the eye when you spot McDonald’s golden arches or Nike’s signature swoosh. In 400 ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...

Netflix unveiled a new app logo this week: a simple “N,” made with a red band that folds over itself like a strip of celluloid film, or maybe a red carpet. However you interpret the new lettermark, it ...

Across the U.S. and around the world, billions are spent each year by companies trying to build a brand people can’t resist. One critical element in brand building (not the only one, of course but one ...

Over the past 75 years, the Superman symbol has been rendered in a wide variety of styles. This new infographic traces its lineage back to the beginning. On Friday, July 14, Man of Steel will hit ...

British Design Experts have created an infographic detailing the history of the logo. Looking as far back as ‘Logo Habilis’, a time where branded content was nothing more than a simple symbol, to ...

There's a lot more going on in your brain than meets the eye when you spot McDonald's golden arches or Nike's signature swoosh. In 400 milliseconds, a logo can trigger emotional responses and even ...