While Lean principles have been known and applied in a variety of manufacturing processes, the applications in product development have been slower to come. Several companies have also applied Lean to ...

At least half of all product launches fail to live up to companies’ expectations. For every four projects that enter development, only one makes it to market, according to a recent study at Georgetown ...

The value stream represents so many processes and activities that refining them individually is nearly impossible. The only way to do it is to harness and distribute process information to the right ...

Old-school approaches to marketing were often described as “spray and pray.” Marketers would launch a massive campaign in as many places as possible and hope that something worked. More customers ...

From the moment ChatGPT was first introduced at the end of 2022, it began to transform how we think about innovation. While artificial intelligence (AI) and large language models (LLMs) have been in ...

The concept of the lean startup, developed by entrepreneur Eric Ries, looks at how product development cycles can be shortened and businesses can run more efficiently by continuously measuring ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Vivek Yadav, an engineering manager from ...

Too many manufacturers are failing to bring new products to market on time and on budget. As a result, they are taking a hard look at their product development processes and exploring new methods, ...