Locality’s Keith Kazerman: The industry needs an audience-based strategy that reflects how people watch, consume, search and buy in local markets. The post The Future Of Local Advertising Depends On ...

In recent years, there’s been a noticeable shift in how small and midsized businesses (SMBs) approach marketing. After years of outsourcing to large, impersonal service providers, many are ...

I get asked this question at least once a week: Is local newsprint advertising dead? The short answer? Absolutely not. Don’t get me wrong, it’s a great question. But in small luxury resort towns ...

AI marketing startup Mega raised $11.5 million in Series A funding to automate SEO, ads, and websites for SMBs using AI ...

About 46% of Google searches are local search queries, according to Exploding Topics. Does your small business appear for local searches? If not, you’re missing the chance to reach new customers ...

Hoping to cultivate a loyal following in your town? While "local" is the buzzword for thriving businesses, many brands stumble when it comes to forging genuine connections in their own backyards. But ...

Back-office fragmentation is slowing down deals. Studio-based platforms are the solution, says Smartico’s Christian Scherbel.

Join this Masterclass to hear Google Ads experts share actionable strategies to capture more high-quality leads and prove the full value of your local ad spend. Local search ads are about more than ...