Apple’s $599 laptop is a supply-chain triumph wrapped in nostalgic candy colors, but it fails to deliver the ‘new’ its name ...
Apple on Wednesday launched the MacBook Neo, a cheaper model signaling a fresh attempt to court Windows and Chromebook users as ongoing component shortages shake the broader market.
Apple now has three portable computers that are priced around $600. MacBook Neo, iPad Air, and the plain iPad paired with ...
Apple’s new MacBook Neo comes out tomorrow, and you can read our hands-on review now. While the official release ...
New York Magazine on MSN

Apple Is Finally Making Cheap Computers

The $599 MacBook Neo is the company’s first true budget product. Why now?
(Bloomberg) -- Apple Inc. is preparing to finally launch a touch-screen version of its Mac computer, reversing course on a stance that dates back to co-founder Steve Jobs. The company is readying a ...
The tech titan is chasing market share with a brand new MacBook model.
David Pogue’s tour through the 50-year history of Apple lights on dozens of innovations along the way. Not all of them bore ...
The Mac Mini is one of Apple's most appealing computers, particularly for those who want the benefits of a desktop computer without the premium pricing of Apple's more professionally minded Mac Studio ...
Apple products have reached a certain stratosphere among consumers, a level that's enviable and somewhat unattainable by other technology firms. When Apple pushes a product, consumers immediately ...