In today’s competitive retail landscape, packaging has evolved far beyond its basic purpose of protection. It has become a strategic tool for branding, storytelling, and creating emotional connections ...

GUANGZHOU, GUANGDONG, CHINA, January 19, 2026 /EINPresswire.com/ -- In the highly competitive global beauty and ...

With a new embossed logo, refined gold detailing and color-coded flavor profiles, Filippo Berio aims to modernize its heritage olive oil brand while educating and empowering new and existing audiences ...

On 5th and 6th February, Paris Packaging Week celebrates its 25th anniversary, bringing together 930 exhibitors from more ...

Glencadam Distillery, one of Scotland’s oldest working distilleries, has unveiled its new brand packaging, marking the next ...

Kwick Packaging reveals how premium custom rigid boxes help brands stand out on shelves and strengthen customer ...

The Heinz Dipper is a simple design innovation we wish we thought of—and it’s about to prevent a lot of ketchup stains. Roxberry is a ‘better-for-you’ soda, but its branding is an absolute sugar rush ...

Packaging plays more of a role than founders tend to realize; it directly affects your conversion rates, customer acquisition ...

The packaging industry enters 2026 under regulatory and sustainability pressures after a year of smart and bio-based packaging growth.