The Register on MSN

Salesforce’s ChatGPT integration is really about stopping customers from leaking their own data

Execs say DIY OpenAI connections risked pushing CRM data past the ‘trust boundary’ Salesforce users running Agentforce with ...
Diginomica

Genie, the new data layer in the Salesforce platform that makes application silos disappear

After four years as CTO of eBay and a decade prior to that leading the engineering of Salesforce’s platform and brand, Steve Fisher had settled into a comfortable retirement two years ago, enjoying a ...
VentureBeat

Salesforce launches AI 'trust layer' to tackle enterprise deployment failures plaguing 80% of projects

Salesforce Inc. is expanding its artificial intelligence platform with new data management and governance capabilities, aiming to address what the company says is a crisis in enterprise AI adoption ...
Computerworld

Salesforce changes Slack API terms to block bulk data access for LLMs

Salesforce’s Slack platform has changed its API terms of service to stop organizations from using Large Language Models (LLMs) to ingest the platform’s data as ...
TechCrunch

Salesforce built a data lake to transform how customer data moves on the platform

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...
adexchanger

With Oracle Wielding Its Translation Layer, All Eyes On Salesforce

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt Keiser, founder and CEO at LiveIntent ...
TechCrunch

Salesforce launches AI Cloud to bring models to the enterprise

Salesforce is launching a new suite of products aimed at bolstering its position in the ultra-competitive AI space. Called AI Cloud, the suite, which includes tools designed to deliver “enterprise ...