Good morning, AdLand. Here's what you need to know today: A new ad for Snickers by BBDO imagines that when Godzilla isn't hungry, he's a totally cool, fun creature to be around. The ad shows Godzilla ...

And the Oscar for friendliest fire-breathing monster goes to... Godzilla? Snickers will bow its latest "You're Not You When You're Hungry" ad during ABC's telecast of The Academy Awards. Previous ads ...

The good folks at M&M/Mars have released a new Snickers commercial that’s a tie-in to this summer’s Godzilla, featuring the atomic monster hanging out with friends, waterskiing and four-wheeling on ...

Legendary Pictures: Godzilla -- An epic rebirth to Toho's iconic Godzilla, this spectacular adventure pits the world's most famous monster against malevolent creatures who, bolstered by humanity's ...

Legendary Pictures may be taking a more serious approach with its “Godzilla,” which Warner Bros. releases this summer, but Snickers is amping up the funny side of the big Japanese lizard as part of a ...