Opinions expressed by Entrepreneur contributors are their own. The art of persuasion is a powerful tool for entrepreneurs. It can help you land new clients, hire the best employees and form new ...

At this point, anyone following artificial intelligence is familiar with the many (often flawed) benchmarks companies use to demonstrate a model’s effectiveness at everything from math and logical ...

Roughly two years ago, Sam Altman tweeted that AI systems would be capable of superhuman persuasion well before achieving general intelligence—a prediction that raised concerns about the influence AI ...

Across all industries and applications, effective writing shares key commonalities like clarity and connection. Writers seek to share powerful insights with audiences but can only do so by fully ...

"In the social jungle of human existence, there is no feeling of being alive without a sense of identity, without a sense of belonging." —Erik Erikson Social media has become a dominant force in ...

In the ever-evolving marketing landscape, where attention spans are short and competition is fierce, one element remains timeless: persuasion. From traditional billboards to TikTok ads, the ability to ...

Virtually all of my clients over the years have shown a strong desire to persuade others that they're right, moral, and worthy of admiration, or at least acceptance. Their usual explanations of why ...