HTML tags are the backbone of SEO that’s overlooked by many digital marketing professionals. These simple code elements tell search engines exactly what your webpage is about and how to interpret it.

The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.

Before you begin building your page, you should brush up on some basic HTML rules. Here's some helpful information to get you started. The HTML markup language provides a backbone for web developers ...

Firefox and Safari partially support it, Google's Wave and Chrome projects are banking on it, and most web developers are ecstatic about what it means. It's HTML5, and if you're not exactly sure what ...