First impressions. You only have one chance to make one, and once that impression is formed, it’s very hard to change it. Although the advice about making a good first impression is typically used for ...

Trucks with striking graphics are great for use in community parades. Cumberland Farms uses Kwik Zip graphics from Epic Worldwide to promote its products and its brand. Photo: Epic Worldwide Ad ...

With truckside advertising becoming a $30-million business, 3M has rolled out several new products to help fleets capitalize on that market. On the materials side are 3M's Scotchcal 3500/8655 and ...

Unreal Engine, the world’s most powerful and most widely used real-time 3D programe, is now in its fifth iteration and it promises to democratize high end, photorealistic graphics not just in the ...

Ever since car companies got out of the game of selling smaller pickups here in the States, mini trucks have been relegated to somewhat of an underground scene. With the new Ford Maverick finally here ...

Car stripes and decals combine style with technique, where the right materials and methods make all the difference. From vinyl selection to careful application, each step shapes the final look and its ...