Expert communicators understand how incorporating specific, well-chosen words or turns of phrase in corporate messaging can help to grab attention and entice people to read further. While some ...

AI systems that understand and generate text, known as language models, are the hot new thing in the enterprise. A recent survey found that 60% of tech leaders said that their budgets for AI language ...

Today we have access to a lot of media channels. They fall into one of three types of media: paid, owned and earned. Before you leverage them, you need to understand how each type of media functions ...