After shaping some of the biggest acts in global pop, HYBE is setting its sights on Latin music with an ambitious new reality series from its subsidiary, HYBE Latin America. Billboard has exclusively ...

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HYBE Latin America is launching a brand new, new-format reality TV series to find its first ever Latin boy group.

On May 15, 2025, HYBE Latin America announced it has started filming its first reality show to form a new boy group in Mexico. Known for global K-pop stars like BTS, SEVENTEEN, and TXT ...

Hybe expands into China with a new office, marking a key step in its global K-Pop strategy amidst industry challenges.

HYBE Latin America has partnered with the Colombian music mecca of Medellín through a strategic partnership with the City’s Youth Secretariat, Variety can exclusively confirm. Together ...

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Hybe, the world's largest K-pop powerhouse and home to BTS, has officially launched a Chinese branch in Beijing, prompting ...

HYBE Latin America. Billboard has exclusively learned that production kicks off this week in Mexico City on the yet-to-be-titled project, which aims to form a new all-male pop group. The series ...