Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

For the last three years, the world has obsessed over generative AI that can write and create. By the end of 2026, we'll see ...

Artificial intelligence is making its way into every aspect of life, including cancer prevention. New technology at MUSC is ...

Thailand’s media landscape is rapidly transforming, driven by the relentless advancement of artificial intelligence (AI).

The scope of media planners has evolved. This might appear to be as simple as improved efficiency and quicker workflows, ...

Michela Tindera talks to Elliot Smither, Ethan Salathiel of KPMG, Carolina Garces of Citi and Helen Child of Open Banking ...

Data reveals which holiday ads drove the strongest emotional impact, and what marketers can learn from the season’s top ...

Experts repeatedly point to privacy and security as key advantages of on-device AI. In a cloud situation, data is flying every which way and faces more moments of vulnerability. If it remains on an ...

In 2026, Industry experts tell TV Tech to expect companies promoting artificial intelligence will attempt to move beyond hype ...

Continuing our series looking at the year ahead, key industry thinkers give TVBEurope their predictions for media delivery, ...

AI in retail isn’t new. In the early 2000s, many leading retailers began finding AI solutions: Amazon introduced its ...

Trust in a digital product is like a door lock. The user can’t see the metal inside. But they can feel whether ...