Ohio State's athletic department is teaming up with Learfield to launch a groundbreaking initiative designed to enhance NIL ...

Ohio State merges its top NIL collectives into Buckeye Sports Group, delivering structured support and long-term growth ...

The university's Department of Athletics and Learfield's Ohio State Sports Properties have formed the Buckeye Sports Group.

Ohio State announced the creation of a new in-house name, image and likeness entity called Buckeye Sports Group ...

COLUMBUS, Ohio (WCMH ... some great deals and this community is an awesome one for our players to be part of because they really support women’s athletics.” NIL opportunities have only ...

Mike DeWine and soon to take effect, allows universities to pay players directly, without using state funds. “Now that Ohio State ... Foundation support OSU athletes using NIL while also ...

Changes to rules related to name, image and likeness (NIL) have been on the horizon since last year, when the NCAA's board of governors announced support ... June 22-23. Ohio State has prepared ...

“We support the student-athletes and then ... from a bucket to color a paper as part of a fall-themed craft. Ohio State NIL/community relations coordinator Nick Kellogg followed suit, as did ...

Ohio State and Nebraska are opening one or more of their preseason practices and charging admission to generate funds for their NIL collectives. (AP Photo/Michael Caterina, File) LINCOLN, Neb.