Google is expanding its AI Max beta with ad group-level controls that push search further into a keyword-optional future.

Search Live is within Google Lens, to access it, just open Google Lens in the Google app, tap the Live icon, and ask away. You can have a free-flowing, back-and-forth conversation with Search in AI ...

The new RSA insights tool helps you identify top-performing search categories and optimize their creative and keyword ...

Advertisers are losing conversions and targeting power as Google enforces strict consent compliance, cutting off key ad ...

Your content’s doing numbers – but is it doing business? Learn how to connect traffic to real outcomes and avoid common ...

Google is rolling out AI Mode in the United Kingdom, the company announced last night. Google wrote it is “Starting to roll ...

TikTok is emerging as a serious player in search advertising, that could challenge Google for a slice of performance ...