When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Experts weigh in on where the 27-year-old actress goes after being at the center of the storm involving an American Eagle jeans campaign that had everyone from Donald Trump to Lizzo sharing hot takes.

Comedian John Crist discusses the uproar over the recent ad Sydney Sweeney appeared in for American Eagle on 'The Will Cain ...

“Sydney Sweeney, a registered Republican, has the ‘HOTTEST’ ad out there,” President Trump said. “It’s for American Eagle, ...

Controversy over Sydney Sweeney’s ad campaign may have hurt American Eagle, with in-store visits dropping 9% in the weeks following its release.

The "great jeans" ad campaign from denim-retailer American Eagle Outfitters Inc., featuring actress Sydney Sweeney, has sparked anger from progressives, support from conservatives, and a jump in ...

Sydney Sweeney seemingly angered a handful of internet users when American Eagle released their new ad featuring the actress.

Trump has also taken aim at Jaguar following what he called a “woke” marketing campaign that featured an eclectic cast of ...

It comes after the president showed support for Sweeney, who is currently embroiled in controversy regarding an American ...

Jimmy Fallon took some lighthearted jabs at Russian President Vladimir Putin and even took a playful dig at actress Sydney ...

Donald Trump has maintained a hands-on approach as US President. He uses social media and direct engagement to influence ...