Alex Mahon suggested three solutions to counter false information online, measures that would enable advertisers and ...
The only organisations with the influence to drive a significant change in practice are industry bodies. ISBA should make it ...
Ad market expected to be worth £43.5bn in 2025.
The team discusses brands' reaction to Trump's re-election, after his inauguration on 20 January, and to Meta's overhaul of ...
The high-performance, low-cost AI model has sent the tech world and markets into turmoil. But how should marketers react? by ...
The finding was part of the Great Pitch Poll, which boosted its focus on working-from-office policies this year, alongside ...
The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...
Lock spent nearly three years at the John Lewis Partnership, where she switched the creative account to Saatchi & Saatchi. by ...
Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, ...
According to Brandwatch research for Reddit, only 3% of feedback on the channel moves outside of the community, which shows ...
Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...
CMO Carrie Palin reveals why consumer trust, impact-readiness surrounding AI, and in-person connection might be the keys to ...