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Clients have always been able to make their own ads, they didn't have to wait for AI. Placing them in the media without an ...
Forget interior design as the route to dream homes and aspirational lifestyles. Doing up your house is all about compromise, especially for couples, and Bob's Discount Furniture bravely confronts this ...
Handy to get a reminder that WPP still makes ads, with all the tech-this-and-that following the appointment of Cindy Rose from Microsoft as its new CEO. This is for Coca-Cola's Sprite from bespoke ...
Cannes Lions is wasting no time in attempting to salvage its reputation after the scandal around AI fakery in awards entries.
It's all happening at WPP this week: yesterday an unexpected profit warning, today a new CEO - Cindy Rose from Microsoft.
Don't think Cindy Rose featured on Paddy Power's list of runner and riders for the WPP CEO job (but the Irish odds-meister can hardly be an expert on ad holding company bosses.) Rose, currently a ...
The wheels are well and truly coming off at WPP - CEO Mark Read is stepping down at the end of the year, likely sooner - with ...
Tech and advertiser partnerships are everywhere, but a new tie-up between Unilever and marketing agency Brandtech Group is notable for its focus on the Beauty AI Studio, a move which seems to fly in ...
The UK Creative Festival returns to Margate on 9–10 July 9-10 with The Best of British Creativity exhibition returning, ...
Should agencies be calling for ad bans? It does rather look like shooting yourself in the foot. A petition with signatories ...
Global OOH spend in 2024 reached $46.2bn representing 4.8% of global ADEX – breaking through the $45bn barrier and up $1bn on ...
If you’ve been scrolling through social media lately, you’ve probably noticed the latest wave of minimalist, logo-less ads.
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