Learn how integrating intent data into your ABM strategy helps pinpoint high-value prospects showing buying signals, enabling more effective engagement and higher ROI. What you will learn in this article: · What intent data is and why it matters in ABM · How to identify accounts showing active buying intent · Steps to incorporate intent data into your campaigns · Metrics to assess the impact of intent-driven ABM Read the full article: https://www.vbt.io/goto/bu0F #DreamFactoryAgency #B2BMarketin
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